The COVID-19 Crisis Will Accelerate the Evolution of the Online Marketplace – Will You Adapt or Become a Fossil? The COVID-19 Pandemic is accelerating the evolution of the online marketplace – an evolution 30 years in the making – and those who fail to adapt could lose everything This latest test is going to be grueling for all businesses – online and off – but the true entrepreneurs among them, those who figure out how to evolve along with the marketplace, can survive, adapt and ultimately be a better version of their past selves. As an online marketer in the digital trenches for the last thirty years. I’ve been involved in starting and pushing adaptation of some of today’s most commonly used data technology concepts, including opt-in email, E-appending, digital data/media marketing (SEO, pay-per-click, and social networking), affiliate marketing and mobile app development. The Internet Age has seen some of the most significant advances in technology and, thanks ...
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