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Tips for digital marketers


 3 Important tips for digital marketers.

1. How to capture your audience in the first three seconds?

Facebook found that up to 47 percent of the value in a video campaign was delivered in the first three seconds, while up to 74 percent of the value was delivered in the first ten. So, if a video or content can hold your audience’s attention for the first three seconds, you have a higher chance of successfully delivering your message.

2. Make sure your digital message communicates your company’s value proposition?

A value proposition is a set of benefits that a customer will derive from service or a product. Digital marketing messages should communicate how a product or service addresses a need or solve a problem.

3. Make sure your content is relevant?

Content can help educate your audience, help your brand or company become more visible online, and increase traffic to all other digital channels like website and mobile app.

Digital marketers need to adapt to these unprecedented shifts in digital adoption and consumption among consumers and businesses.

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