Did you know you can use in 5 Ways  AI To Make Money this year.

Create Personalized and Targeted Ads

AI can help quickly determine how to reach an audience at the right time and the right place. By using machine learning algorithms, AI can use data such as location, demographic and interests to find relevant customers for your business. After it has targeted potential customers, AI can create more relevant ads that would attract their attention.

Automate Repetitive and Tedious Tasks

You know that grunt work that you have to perform for your job? The work that makes your eyes cross from looking at the screen for too long? There’s no such sensation for AI.

A lot of data entry-related tasks can be automated, which makes your life easier and freer. “This can save time, money and energy and allow workers to focus on more creative and strategic tasks,” Jones said. Once again, machine learning is a big reason why AI is able to do this. Machine learning recognizes patterns and is able to predict how tasks are performed based on the steps it “learns.”

Enhance Customer Service and Satisfaction

Depending on the type of business you’re running, one of your biggest priorities is your customers. AI can provide a plethora of solutions to help ensure you’re giving your customers the best service they could ask for, even outside of your normal working hours. “[AI helps] by providing chatbots, voice assistants or virtual agents that can answer queries, provide recommendations or resolve issues 24/7,” Jones said.

In some cases, AI can even solve the problem for your customers within minutes, leaving you with more time to work on other issues.

Improve Security and Prevent Fraud

AI can help keep your business secure by staying vigilant and protective, even when you can’t. “[AI] detects anomalies, patterns or threats in real-time and takes appropriate actions to protect data, assets or transactions,” Jones said. AI can tighten security with required authentication, like facial or fingerprint recognition, and CAPTCHA tests.

As discussed, machine learning enables AI to track patterns over time. The longer AI tracks something, the more it learns, so it can become more sophisticated and sensitive to breaks in the pattern that might indicate a security threat. Because of AI’s ability to analyze data much quicker than humans, AI will also likely catch fraud much quicker than a person would. From there, you can use AI to create methods of blocking bots or other attackers. 

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